About King's Pride Hospitality & Procurement
Our Story
Founded to serve South Africa’s hospitality industry, King’s Pride has long been a trusted name in linen, bed- and table-softs, and hospitality essentials. With manufacturing capabilities of bed-linen and napery, and distribution of towels, amenities and hospitality supply product-ranges, it has built a solid foundation in the contract / hospitality market.
Now, under fresh ownership, we’re entering a bold new era - reinventing our look and renewing our promise.
What We Do
At King’s Pride we do more than just supply linen. We design, manufacture and source premium hospitality-grade products across three core zones:
- Bedrooms: From percale bed-linen (we guarantee the thread counts) to duvet & pillow inners, mattress and pillow protectors, toppers and base-wraps.
- Dining & Table-Linen: Table linens, placemats, napery, high-quality fabrics for guesthouse and hotel settings.
- Complete Hospitality Essentials: Beyond linen - towels, bath-robes, guest-amenities packs, crockery, glassware, cutlery, kitchen and buffetware. We support hotel, guesthouse and lodge environments with one-stop procurement.
Why we’re different
- Made-for-purpose hospitality design - Not standard retail goods. Our product ranges and manufacturing focus are tuned to contract-use, durability, hygiene and fast turnover.
- Local insight, local supply - We understand South Africa’s hospitality market and source/manufacture appropriately.
- Quality promise - For example: our percale linen items guarantee the thread count that we advertise.
- Bigger vision under refreshed ownership - New ownership means fresh energy, upgraded brand identity, and a stronger roll-out: better look, better service, better offerings.
Our Commitment
We are committed to being your trusted partner in hospitality procurement. That means:
- Reliable fulfilment and delivery.
- Products designed for the real world of guest-service, commercial laundry and rugged hospitality conditions.
- Ongoing support when you need advice on linen programmes, replacement rates, materials and procurement efficiencies.
- A customer-first attitude: whether you’re a boutique lodge, a guesthouse, a hotel chain or an Airbnb operator, you’ll get the King’s Pride professional treatment.
Our Vision
To become South Africa’s go-to hospitality supply partner - not just for linen and softs, but the full spectrum of service-ware, textiles and guest-environment products. We’re stepping into our next phase: expanding our catalogue, refreshing our brand, and delivering more value to you.
Let’s Connect
We’d love to discuss your next project, linen programme or hospitality supply requirement.
Phone: 082 444 6191
Email: hendrikus@kingspride.co.za